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general entertainment channel — Photo by Vitaly Gariev on Pexels

General entertainment

Saudi’s General Entertainment Authority: The Economic Powerhouse Behind the Kingdom’s TV, Streaming and Live‑Event Boom

In 2025, the Saudi General Entertainment Authority reported 89 million visitors to its entertainment venues. The GEA is the government agency that drives Saudi Arabia’s fast-growing entertainment sector, turning concerts, theme parks and streaming deals into a multi-billion-dollar engine. Its push aligns with Vision 2030, aiming to diversify the